Tuesday, 10 December 2013

Researching Target Audiences-3 Teen movies

John Tucker Must Die http://www.youtube.com/watch?v=uEnLySS2Op8 She’s The Man http://www.youtube.com/watch?v=D4OhwrMidSU 17 Again http://www.youtube.com/watch?v=3mfcKxkvhQw With these three trailers, it is clear that the target audience are young teenage girls. The reason why the audience would specifically be teenage girls is because of the young male actors in these films. This is what attracts the female audience into watching the films. The genre for these films is chick flicks. This not only attracts girls but also some male audience, but most of chick flick films are targeted towards females because they can relate with the films more. The male actors never fail to attract the females, especially the ones in these trailers; they are quite the eye for the ladies. the actors in these trailers are the main characters in the films. Their names are Jesse Metcalfe, Zack Efron and Channing Tatum. These male actors are very well known and very handsome, and this without a doubt is why a majority of women, mostly young girls watch these movies. The storyline is important when it comes to selling films to a particular audience. There are many storyline for example, when a girl seeks revenge on her other friends; when a girl likes a boy who like someone else; rivalry between two teams etc. all these storylines attract different audiences and with these three trailers, the storylines are for the female audience. The storyline with the three trailer are similar because it is about a girl who like a boy or ends up liking the boy who likes someone else or isn’t into them. The situations and the settings in these three trailers make the female audience feel like they can relate to it. However, there are different situations and settings that appeal to different audiences. There are situations in teen films where there are cars for example, involved and that would most likely attract boys. For girls settings such as diners and situations where there is a lot of romance is involved and also love triangles, is what will attracts them to these particular films. Romance and girl rivalry is what is always a hit with grabbing girls attention and it is completely the opposite with boys; it is more action and competition. The different types of genres in films are comedy, action, fantasy, adventure, romance, horror, thrill etc. In teen films, the genres tend to be more things like romance, action, comedy and horror. The reason for that would be because they can relate more to these types of genres and enjoy watching it. Not only is it because they will enjoy the films but also because the genres used in teen films tend to have young people and this allows the teen audience to be interested. There are many films that are targeted towards both genders but there are also a variety of films that are separated and are targeted towards either girls or boys.

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